Equinox Brand Video
Art Direction

Art direction, image treatment and typographic treatment for Equinox's new brand film. In this cutdown of the brand film “Life”, human performance meets inspired design, and sharp, twisting cuts. “Life” showcases the amazing capacity of the human body with sculptural figures, celestial acrobatics, and intimate symmetries.

CREDITS

ROLE Art Director
CREATIVE DIRECTION Mario Hugo
CINEMATOGRAPHY Zach Lowry
ANIMATION & EFFECTS Johnny Lee
MUSIC Golden Hum
STUDIO Hugo & Marie